Industry Voice

BEIA is the national voice of the business events & incentive sector, being an advocate for member interests, connecting relevant parties and sharing insights to advance the interests of members and the sector.

We will seek to be part of the discussions at local and central government levels. We will engage with influencers both inside and outside of the business events sector to advance relevant discussions.


To increase the influence and impact of BEIA advocacy.


BEIA will:
  • Be a representative voice for members
  • Champion member views and needs
  • Influence to advance the interests of members
  • Connect industry members to mutual advantage

Key Topics

Key topics that BEIA will focus on will change over time as member interests and sector opportunities and challenges change.

A constant theme is BEIA being an active, influential advocate for the industry.

​Industry Voice KPI

• Review of the 2017 BEIA communication plan.
• Create a 12 month plan for project based activities.
• Respond to industry issues on an ongoing basis.
• Increase profile of Business Events through relevant media columns in NZ